50 mil. RUB = $625000 (1 $ = 80 rub)

Field: Opening stores at WildBerries under Investment.

Objective: To sell store openings on WB to people with an entry of $7500 and build a funnel that will pay off.

Inputs: The service costs $1250. About 30 non-targeted applications come in per day. Out of 100 leads, 3-4 are interested and 1 out of 100 buys.

What we did: We raised the price for the service up to $2500. We analyzed the target audience and wrote out all the objections and pains that need to be addressed.

Website link: https://dlrow.pro

We collect requests through a quiz and close deals on a buzzer call with a detailed financial model of the store. We sell through personal calls.

Quality of requests:

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Facebook was disabled in Russia in April, and we developed new hypotheses:

  1. Develop the founder's personal blog and sell through it.
  2. Agent marketing. Attract investors through agents. The agent receives a percentage of the closed deal.

Result:

30 stores

$625000 turnover per month

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